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BEHIND GOMI STRATEGY

Building for history's most educated consumer 

Mitzi A. Gonzalez Flor is a multidisciplinary leader and strategic partner who thrives at the intersection of systems, founders, and creative transformation.
With a decade of experience across entertainment, brand partnerships, and organizational strategy—including roles at United Talent Agency, Creative Artists Agency, Beautycon, and IGN Entertainment—she helps founders and emerging brands clarify their vision, align their teams, and execute with purpose.


Her approach combines operational discipline, brand storytelling, and data-informed decision-making to help organizations design meaningful experiences that connect with today’s most informed and values-driven consumers.

What drives her:


Mitzi loves collaborating with founders who are building toward something bigger than themselves—brands rooted in culture, community, and measurable impact. She’s passionate about turning insights into creative systems that scale authenticity, helping mission-driven leaders grow with clarity and purpose in a world where consumers expect both intelligence and intention.

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